The Market’s Cooling — But Smart Buyers Are Heating Up


📉 The Market’s Cooling — But Smart Buyers Are Heating Up

Over the past 6 months — and now a few weeks into Q3 — we’ve seen the housing market start to shift.

🏗️ Builders are pulling back.
📊 New home sales are slowing.
💸 Incentives and discounts are rising.
🏘️ Even hot spots like Jacksonville and Naples are seeing 20%+ price drops from peak.

Across the country, cautious builders are offering aggressive price cuts and incentives to get buyers to move — and that creates opportunity.

But here’s the truth: most buyers don’t realize how much leverage they have right now.


💡 Takeaway for Buyers:
This isn't just a "cooling market" — it's a strategic moment to act smart. Whether you’re comparing builder incentives or wondering how this affects resale pricing, now’s the time to run the numbers and make informed moves — not guesses.

Let’s talk about how to position yourself to win in this market — before the momentum shifts again.


 

DM me if you want a quick strategy call or to see what kind of incentives or rates you qualify for right now.

Source: RISMedia

ZippyHomeLoans is the social media handle for Shalinee Bhardwaj-Sr Mortgage Loan Officer (NMLS#2037610). Broker-Ensure Home Loans LLC NMLS#1666674. This is not a commitment to lend. All loans are subject to credit approval and underwriting guidelines. Rates and terms are subject to change without notice. Programs may vary based on borrower qualifications.

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